Friday, May 12, 2006

Economist - Web Banner

Love the Economist banner ive just seen on Reuters.
Odd zooming hover buttons... but the text is absolutely excellent; it makes you think about a complex Economic issue without making it seem difficult or boring (as economics often can to people not part of it).

The text is simply:

The gap between the rich and poor is growing. But if the poor are getting richer does that matter?

Wonderfully simple and engaging copy.

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