Funny how shortly after I made a post talking about the brilliant consistency of VW advertising, Top Gear do an episode where they try to produce an ad for the Scirocco diesel.
What I like about Jeremy's controversial winning ad, is that the line is amusing but based on product truth as they were rightly advised.
Sure it's not in the best taste, but frankly it was funny enough to get away with it in my opinion.
I can't believe VW would have let it air if they thought it was offensive.
1 comment:
Kudos to VW for letting it run.
If only we could all use a dark truth in advertising, and get away with it.
I'll try with my next campaign.
x
Post a Comment