Pizza Cake

Hurrah! Our new ads for Chicago Town Pizza launched this week.
Having seen them develop from pitch level it's great to see them appear on the screen.

Although I am biased I do think they are great. Engaging ads that get the point across whilst keeping a sense of fun and silliness.

Please let me know your thoughts.

Big Update Part 2: The New Fella's

You know what will help us sell pizzas... the bastard lovechild of Barry White and Chuckie from Childs Play. That's who.

It feels like a blatant attempt at creating something that kids will latch onto and repeat in playgrounds. It might work too, but the scary looking puppet distracts from the charm it might have had.

There doesn't feel like any longevity in the idea. At least the best character based ads had creations with more rounded personalities, whereas although this has grown on me, it feels like it will get dull quickly as well.

Feed Me Now Seymour!

W+K's lunchtime revolution ads for Pizza Hut are clearly having an effect.

Ive heard one radio ad and seen one print ad that are complete and utter rip off's of the concept. Including one for a chinese restaurant that borders on photocopying!

I will try and get an image of the print one shortly...