A while ago I mentioned the build up to the new Renault ad with Eric Cantona. I hoped it would be the start of some good work for Renault, and remind us why even those of us who hated (at the time) Man Utd liked the Frenchman.
Well after that I never saw or heard a peep about the actual ad.
Which given the nature of it is hardly surprising. It looks pretty dull, and is effectively a feature list.
I don't think it is the best use of Monsiour Cantona, but he does make it work. The exaggeration of the selling just about comes through, and the play on his personality is pretty nice.
Nothing amazing, but its a damn site better than what Renault have done recently. I hope they keep improving though, as this only worked because of good casting.