Argos have broken the Christmas hustle. Ok, so the ad isn't bad. Actually it's pretty nice for a Christmas retail ad. The problem is that it's October. I know every brand wants to be the first in the Christmas rush, but this is getting stupid. Why can't we wait until after Guy Fawkes Night at least before we get the sleigh bells and one hit wonders out?
You don't start advertising your new year sale in November. You don't advertise Halloween in August. You don't promote your summer deals in April. Why do we think it's acceptable to shove Christmas in people's faces so damned early.
Is it any wonder people get irritated?
Now let's watch this ad again on the 6th November, when it is appropriate!
On the other hand. One ad that most certainly is not nice is the return of the spawn of musical Satan's fire laden bowels. Mariah Carey and DFS. All I want for Christmas is for them to FUCK OFF.
2 comments:
Absolutely right!
The rebellion will begin by the plebs celebrating Halloween from October through to January while completely ignoring Christmas. It'll be interesting to see how the retailers will panic now that the recession has lurched back into life again.
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