I remember when the taglines were great [eg: Built By Hand By Robots] but the cars were shite - now in typical unpredictable Italian style, the cars are great and the taglines are rubbish.
What the hell does that even mean??? It's self indulgent bollocks - but I can't tell if it's the influence of the prima-donna agency or the flairy wank of the Italian client
Just seen the new Fiat tagline on their ads for the 500.
3 comments:
hello love the car
The car is great!
I remember when the taglines were great [eg: Built By Hand By Robots] but the cars were shite - now in typical unpredictable Italian style, the cars are great and the taglines are rubbish.
What the hell does that even mean??? It's self indulgent bollocks - but I can't tell if it's the influence of the prima-donna agency or the flairy wank of the Italian client
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