Did they give those ads the go ahead. PC World, not known for its subtle ads, have really done it this time.
We know you want to promote your offers (Some of which are very good).
We know you want people to go look at them.
We know you want the hard sell.
But there are far better ways of hard selling than having your staff and pretend customers wearing tshirts saying "This is a hard sell" going over the product spec, stock levels and pricing in a completely uninteresting way.
If you want to have this kind of ad, make it a bit more knowing, or at least make the conversation more realistic and engaging. The only one which seems close to real life is the student one, but then the acting isnt good enough to make it work.
Oh and. Why do Intel and similar companies insist on ads reading the entiiiiire spiel. "This PC comes with an Intel Celeron 520 processor with core technology for easy multitasking and wireless ne....ARGH!" If we know what it is, we already know; if not...that doesnt help.
Come on. You can do better.