Monday, June 11, 2007

Put the Fun in Fundamental

There are plenty of advertising topics that don't get talked about enough.
Integrity - Honesty - (Real) Involvement

There seems to be a fear that being honest will lose money when in fact the opposite is true.

There are so so many ads and agencies that just dont understand people, and appear to have no real insight into making people involved with their brands.

Debate is going on here.

With a little luck. The debate should also come to plenty of other people next year... we will bring what must be said to those who must hear! :)

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