Tuesday, October 14, 2008


Great post from Scamp asking creatives to think about what HHCL would do. List of product benefits mixed into an amusing scenario? Brilliant.

It's also an opportunity to replay a phenomenal ad that deserves a place in HHCL and indeed the UK's finest ads of all time. Count the product info here, but you barely notice it. Their ads are the FedEx arrow (design in-line there).

What would HHCL do?

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